I’ll get the straightforward answer out of the way; it depends. There are figures out there such as the 5% rule which states you should spend 2-5% of your budget on marketing. Other figures including recommendations from the U.S. Small Business Administration put...
You’ve done everything you’re supposed to. You have a solution to your customer’s most annoying problem. Your team is wearing all the swag you could slap your logo on. The website is live with all the flashy photos, videos, and graphics you could pack into it. Flyers...
