Back in the late 90s/early 2000s there was an infomercial for a microwave oven that could cook virtually anything. After loading a massive turkey dinner inside, the host would prime the audience – it was time to chant the magic phrase, “Set it and forget it!”...
While having a website is a pre-requisite for businesses these days, many companies aren’t effectively using their best tool for generating leads. I’ve heard countless leaders tell me: We hate the way our website looks or works I never send anyone to our...