Are you tired of wasting your marketing efforts on the wrong audience? Want to ensure your message reaches those most likely to engage with your brand? If so, then it’s time to focus on targeting your ideal customer. By understanding who your ideal customer is...
Boost Your Mobile Website’s Speed for Better Google Rankings A fast and user-friendly website is an absolute must for keeping your visitors happy and engaged. And that means you have to master your website’s core vitals and learn to master its mobile load speed....
The July 1 deadline means there’s very little time left to upgrade to GA4 or lose your data. If it seems like Google is constantly changing things, then you’re probably right. While every update doesn’t warrant your full attention, this one does. You...
Marketing Tactics in Manufacturing Often Lag Behind Other Industries I often remark that manufacturers, especially industrial manufacturers, are marketing like it’s 1995 – Trade Shows, Print Ads, and Product Cut Sheets are the extent of their marketing...
If You’re Not Doing These Three Things, It’s Time to Catch Up In today’s fast-paced marketing world, you have to stay on top of the latest trends if you want to remain competitive. Unfortunately, some businesses neglect their marketing, putting them...
If you know anything about us, it should be how much we love clarity. Because we love it so much, we’ve decided to make a change and rebrand Spartan Branding Co. To clearly communicate what we do, we’ve become Spartan Marketing. Where We Started When we...
