5 Tips for Creating a More Effective Strategic Marketing Plan in 2019
The calendar just flipped to 2019. That’s right, it’s now that time of the year when you’ll search for a way to turn your eights into nines for the next 4-6 weeks. Pro Tip: Stop trying. You can’t without making it look like the nine is in a different super-bolded font...
How Much Should You Be Spending on Marketing?
I’ll get the straightforward answer out of the way; it depends. There are figures out there such as the 5% rule which states you should spend 2-5% of your budget on marketing. Other figures including recommendations from the U.S. Small Business Administration put...